How to Write a Agency & Services how to guides

Common Challenges

• Knowledge locked in senior consultants’ heads and not documented

• Inconsistent service playbooks across teams, markets, and partners

• Proposal and SOW creation is slow, repetitive, and error-prone

Benefits

✓ 60% faster time-to-publish for service how-to guides within 30 days

✓ 25% lift in MQL-to-opportunity conversion from educational assets

✓ 40% reduction in onboarding time for new consultants and partners