• Low market credibility slows enterprise or investor conversations
• Long, expensive sales cycles caused by unclear positioning and inconsistent messaging
• Founder knowledge trapped in the CEO’s head, making scaling, onboarding, and PR inconsistent
✓ 2–5x increase in qualified inbound leads within 6–12 months of release
✓ 20–40% lift in close rates and 15–30% shorter sales cycles from clearer positioning
✓ 10–25% reduction in CAC via organic demand, backlinks, and earned media