• Content velocity vs quality: teams must publish more with fewer resources while maintaining brand consistency
• Attribution turbulence: privacy changes and cookie deprecation disrupt channel-level ROI proof
• Rising CAC and shrinking budgets: pressure to defend spend and reallocate quickly
✓ Publish authority-building toolkits in under 1 hour, even without writing experience
✓ Standardize marketing execution across remote teams with ready SOPs and checklists
✓ Prove ROI with measurement templates tied to pipeline and revenue moments