• Lead costs rising while quality drops across paid portals and social
• Low inventory and intense competition compressing margins for agents and teams
• Inconsistent prospect follow-up and slow response times reducing conversion
✓ Publish an authority-building playbook in hours, not weeks
✓ Increase lead-to-appointment rates by 20-40% with consistent follow-up scripts and cadences
✓ Reduce content production time by 50-80% with reusable templates