• Confusion over KDP setup, pricing, and choosing KDP Select vs. going wide
• Weak discoverability due to poor keywords, categories, and book descriptions
• Inconsistent quality from DIY editing, cover design, and formatting
✓ Own your IP, control pricing, and keep higher royalties while iterating quickly
✓ Faster time-to-market than traditional deals, enabling timely thought leadership
✓ Reliable lead-generation asset that feeds your funnel (speaking, consulting, SaaS)